The Agency Scoop > VR NOW | A Sydney Agency Perspective

Come join us after work on Thursday 23rd November for a VR overview from a Sydney agency perspective.

The evening will kick off with inspiring case studies, ranging across industry sectors; followed by an open discussion.

There will the opportunity to network & chat with people working within the VR space as well as clients who are using VR.

We'll have beer, wine & pizza for you from 6pm. Be sure to arrive early to check out the VR rigs / headsets / 360 cameras that Staples VR are bringing along!

We have four agency speakers presenting brilliant VR case studies. They will delve into the creative ideas, client buy-in challenges, project logistics and technical challenges; with the aim of providing insights that assist your creative / digital teams to bring their VR ideas to life!

OUR FOUR PRESENTERS AND THEIR VR CASE STUDIES:

VR / AR Consultant - Paul Willey, Executive Producer / Technical Lead
Presenting immersive 360 content and AR case studies (multiple agencies and consultancies)

S1T2 - Chris Panzetta, Managing Director
Presenting Ford Motors, UNSW Hot Cell and Kept VR case studies

Imagination - Andy Nguyen, Lead Digital Producer
Presenting The Spirit of Anzac Centenary Experience (SACE) and IAG case studies

Havas - Bohdi Lewis, Head of Digital Strategy & Innovation
Presenting a Defence Force Recruitment case study

DATE:
Thursday 23rd November

VENUE:
Atlassian
Level 29, 363 George Street
Sydney

AGENDA:
6:00pm: Doors open, networking & VR rigs to demo (so come early!)
6:30pm: Case study presentations showcasing VR
7:30pm: Q&A and open discussion
7:45pm: Wrap up, more networking

Spaces are very limited, so if you are interested in coming along or know someone who would be interested, please RSVP so you don't miss out.

P.S. We're super proud supporters of beyondblue as our charity partner. At all our events we collect gold coin donations, which is matched by Vitamin T / Firebrand Talent. Our last event raised over $750, but we'd love to beat it!

PRESENTER PROFILES:

Paul Willey, VR / AR Consultant

Paul is an Executive Producer/Technical Lead who has a wealth of experience engaging agencies, consultancies and clients on VR/AR projects. Paul will be presenting immersive 360 content and AR case studies.

Chris Panzetta, S1T2

Chris is the Managing Director at S1T2 (Story 1st, Technology 2nd). He leads a team of creative artists, developers and engineers that create interactive experiences, with a mission to create a world first and Australian first experiences. He will be presenting 3 case studies:

• Ford Motors – An interactive, multiplayer adventure that constantly shifts as the story changes.

• UNSW Hot Cell - A virtual X-Ray vision for nuclear containment research.

• Kept VR - An interactive VR story experience.

Andy Nguyen, Imagination

Andy Nguyen is a Lead Digital Producer with Imagination and will be presenting case studies for two of their VR projects:

• The Spirit of Anzac Centenary Experience (SACE) event activation. This award-winning event includes a 360° Explorer app that takes users on an interactive virtual tour of the exhibition. Every Australian school was also sent Google Cardboard to allow students to further immerse themselves in the experience.

• IAG First Place product education project. An interactive and immersive experience challenging participants’ knowledge of home safety.

Bohdi Lewis, Havas

Bohdi is the Head of Digital Strategy & Innovation with Havas. He will be presenting a Defence Force recruiting VR activation which has been rolled out across careers expos, universities and schools nation-wide. He will have some great insights regarding working with government sector and more risk-averse clients.